Tobacco Free Weld County


Local Community Event About Tobacco -Save the Date by tobaccofreeweld

Save the Date! We will be hosting a local community event in Greeley about Tobacco on the Great American Smoke Out. Topics will include youth prevention, threats to the tobacco control movement and a historical perspective that will lead us into the future. Registration will be on this site! Check back for more details!

Save the Date postacrd



Tobacco and Candy by tobaccofreeweld

Tobacco versus candy

There are a lot of similarities between tobacco and candy advertisements. Still, the tobacco industry denies that they are marketing to youth. See for yourself. What do you think?

Jucy Jay



No Tobacco Presence at Greeley Stampede by tobaccofreeweld
July 6, 2009, 5:21 pm
Filed under: Industry Tactics, Laws, Youth and Prevention | Tags: ,

U.S. Smokeless Tobacco has had an immense and strong presence at the Greeley Independence Stampede for many years, but it is no longer that way. In December 2007, the Greeley City Council voted 4-3 in favor of passing an ordinance that prohibited the giving away of free tobacco in city limits. This included the Greeley Stampede. However that next summer at the Stampede, US Smokeless still had a booth and were giving away free items like bandanas. This year, there is no trace of them there at all. The reason is unknown, but the outcome is good all the same: children and adults alike will not associate the cancer-causing products with the fun events of the Stampede. Congratulations to the Stampede and Greeley!

BEFORE
Copenhagen Booth

 

Sampling Saloon flag

 

AFTER

IMG_0150

 

No Chew
The Same Location as the First Picture a year later



Negative Attitudes Toward Tobacco Industry Prevents Youth Tobacco Use by tobaccofreeweld

A recent study conducted by the University of California San Francisco has found that young adults (aged 18-25) with an unfavorable view of the tobacco industry were statistically much less likely to smoke or use tobacco or were much more likely to want to quit and make more quit attempts if they were current users. 

This information is valuable for health educators and social marketers alike whose goal is to educate about the risks of tobacco and encourage avoiding tobacco. Often times health education campaigns focus on the health risks to the user rather than on the deceitful tactics of the tobacco industry or what the study calls “tobacco indsutry denormalization”.

“Running anti-tobacco ads to expose the fact that the tobacco industry kills five million people worldwide annually turns out to be hugely successful in preventing (tobacco use) and promoting cessation,” said Stanton Glantz, PhD, a study co-author and professor of medicine and director of UCSF’s Center for Tobacco Control Research and Education.

A social marketing campaign against tobacco and the industry that has been shown to be effective in both the young adult (18-25) and youth (12-18) demographics has been the Truth Campaign that is sponsored by the American Legacy Foundation.

“The results show a huge effect of attitudes linked to advertising campaigns that focus on portraying the tobacco industry in a negative light. The tobacco industry cares a lot about public opinion and hates those ads, because the ads make the industry look bad,” said Pamela Ling, MD, MPH, lead author of the study and assistant professor of general internal medicine at UCSF.

To determine attitudes, the researchers asked respondents how strongly they agreed or disagreed with three statements: Taking a stand against smoking is important to me; I want to be involved with efforts to get rid of cigarette smoking; and I would like to see cigarette companies go out of business. They found that these views could be influenced with the anti-industry ads.

The researchers found that those who agreed with those statements and supported action against the tobacco industry were one-third as likely to be smokers as those who did not support action against the tobacco industry. Among current smokers, those who had a negative attitude towards the tobacco industry were over four times more likely to plan to quit smoking than smokers who did not support action against the tobacco industry.

Here is a recent ad from the Truth campaign:

For more information on the study and on tobacco industry denormalization, visit:
http://www.medicalnewstoday.com/articles/149242.php



Cigarette is Dead Campaign in Weld County by tobaccofreeweld

This week, students and youth across Weld County will be returning from spring break to a brand new campaign called The Cigarette is Dead. The Campaign is a state-wide effort to reach young people with the message that the cigarette is dead in all ways -politically, socially, and environmentally. The Cigarette is Dead Campaign in Greeley uses such media as billboards and bus benches, the cooperation of over 30 businesses to place posters and other gear, collaborations of schools like Aims and UNC and coalition member support. We hope to drive tobacco users to the QuitLine (1-800-QUIT-NOW) and everyone to the official website: www.quitdoingit.com . Here is a little slice of what we have been doing and pictures of the campaign in action:

aims-bulletin-board7
Bulletin Board

banner-from-uc
Banner from UNC’s University Center

billboard off 59th
Billboard off 59th Ave and 10th Street in Greeley

noodles-mens-room4
Bathroom at Noodles

uc-bulletin-board2
UNC common area at the UC

smoking-can-outside-of-papa-johns
Cigarette is Dead Can



CU Considers Smokefree Campus by tobaccofreeweld

Lung Association study finds fewer college students smoking

CU officials considering ‘smoking zones’ on campus
By Heath Urie Camera Staff Writer
Monday, September 8, 2008

By the numbers

For a copy of the American Lung Association’s report on smoking trends on college campuses, visit
http://www.lungusa.org.
1 in 5 — College students are considered regular smokers.
10 — The number of years CU Regent Michael Carrigan thinks it could take before CU goes smoke free.
30.6 — The percentage of college students who smoked in the 1990s.
51.5 — The percentage of CU students who said in a recent survey they’d prefer to ban smoking on CU’s three campuses.
430,700 — Estimated number of people who die each year from smoking-related diseases.
Source: The American Lung Association and the University of Colorado.

Fewer college students than ever before are regular tobacco smokers, despite being targeted by aggressive tobacco marketing campaigns, according to a new study by the American Lung Association.

The report, which provides an overview of tobacco use and policies on college and university campuses nationwide, found that about one in five college students are smokers.

The last time the rate of college-age smokers was that low was 1989, according to the study, although the number later peaked at 30.6 percent in the 1990s.
In a news release today, American Lung Association CEO Bernadette Toomey said colleges and universities still need to do more to protect students.
“Every college student in America has a target on their back as far as the tobacco industry is concerned,” Toomey said. “Colleges and universities have a responsibility to provide safe spaces in which their students can learn and live. This should include an environment free from secondhand smoke and advertising that encourages young adults to use deadly tobacco products.”

At the University of Colorado in Boulder, Regent Michael Carrigan has been leading that same chargefor more than a year.

Carrigan has proposed banning smoking inside and out at the Boulder campus, and said this week that he believes it’s “only a matter of time” before all of CU goes tobacco free.
“It’s a national trend, and CU has the opportunity to be at the forefront of this and not the end of it,” he said.
According to the results of an unscientific survey conducted in November across CU’s campuses and administrative offices, a narrow majority — 51.5 percent — of respondents said they think the school should ban all tobacco use on the campuses.

Smoking indoors is already prohibited.
Figuring out how to do that, though, when so many students who live on campus would have to walk long distances to avoid breaking the rules, is still a big question.
“I can’t tell you exactly what that answer will be,” Carrigan said. “I am fully confident that 10-15 years from now, all of our campuses will be smoke free. The question is, do we want to be a leader on this issue or a follower?”
CU spokesman Bronson Hilliard said university officials are examining how to possibly create “smoking zones” outside of buildings on campus that don’t interfere with passing students.
“The challenge of implementing Regent Carrigan’s proposal is we don’t have uniform space between buildings,” Hilliard said. “We haven’t yet determined a way to make sure every building can have one of these zones.”
Hilliard said a draft proposal for creating such zones is being considered by Frank Bruno, vice chancellor for administration at CU.
“With the health conscience campus we have, it’s an important thing to look at,” Hilliard said.



Tobacco Marketing Increases Youth Use by tobaccofreeweld
September 3, 2008, 4:46 pm
Filed under: Industry Tactics, Laws, Youth and Prevention | Tags: , ,

Major Report from U.S. Government Concludes Tobacco Marketing Promotes Youth Smoking

Statement of Matthew L. Myers, President, Campaign for Tobacco-Free Kids especially among children.
•A comprehensive ban on tobacco advertising and promotion is the most effective way to address the harmful impact of tobacco marketing. Partial bans allow tobacco companies to find new ways to market their products.

WASHINGTON, D.C.— A comprehensive report issued by the National Cancer Institute of the U.S. presents definitive conclusions that tobacco marketing increases tobacco use,

The report also concludes that mass media campaigns to educate the public and comprehensive bans on tobacco advertising and promotions are effective at reducing tobacco use.

The 684-page report, entitled, “The Role of the Media in Promoting and Reducing Tobacco Use,” is the most comprehensive analysis to date of the scientific evidence on the media’s role in encouraging and discouraging tobacco use.

The report is based on a review of more than 1,000 studies worldwide in the fields of marketing, psychology, communications, statistics, epidemiology and public health.

It provides powerful scientific evidence and guidance to governments around the world on how the tobacco industry uses and manipulates the media to encourage tobacco use and effective steps governments can take to protect the health of their citizens.

The report’s conclusions should spur nations to effectively implement the World Health Organization’s (WHO) international tobacco control treaty, the Framework Convention on Tobacco Control.

The treaty commits nations to implement scientifically proven measures to reduce tobacco use, including comprehensive bans on tobacco advertising, promotion and sponsorships and well-funded mass media campaigns to educate the public about the dangers of tobacco use.

The report reaches several important conclusions that should guide policy makers worldwide in implementing measures to reduce tobacco use:

•The scientific evidence shows that tobacco advertising and promotion cause tobacco use to increase, and even a brief exposure to tobacco advertising can influence adolescents. Much tobacco advertising targets the psychological needs of adolescents, such as popularity, peer acceptance and positive self-image.

•The scientific evidence also shows that exposure to smoking in movies is causally related to youth smoking initiation.

•Mass media public education campaigns are effective at preventing youth from starting to smoke and encouraging current smokers to quit. However, so-called “youth smoking prevention campaigns” sponsored by the tobacco industry have been generally ineffective and may actually have increased youth smoking.

•Tobacco companies seek to weaken public or legislative support for effective tobacco control policies through various media tactics, including corporate sponsorship of events and social causes, corporate image campaigns that highlight their charitable work, and their “youth smoking prevention campaigns.” The tobacco industry also works to impede tobacco control media campaigns by preventing or reducing their funding or weakening the messages.

This report is very timely as nations implement the Framework Convention on Tobacco Control and step up efforts to combat tobacco use, which the WHO has found is the world’s leading cause of preventable death.

Tobacco use killed one hundred million people in the 20th century, and if current trends continue, it will claim one billion lives in the 21st century, according to the WHO.

Tobacco use already kills 5.4 million people a year and the epidemic is worsening, especially in the developing world where more than 80 percent of tobacco-caused deaths will occur in the coming decades.

With 80 percent of smokers beginning as teens, the tobacco industry will continue to place a heavy emphasize on attracting a new generation of smokers.

Every day, 80,000 to 100,000 young people around the world become addicted to tobacco. If current trends continue, 250 million children alive today will die from tobacco-related disease.

To read the report’s executive summary, please go to Helpful Links. To read the full report, please go to
cancercontrol.cancer.gov/tcrb/monographs/